Selena Gomez stands on the red carpet wearing a red dress

Selena Gomez Shows Off New Bleach Blonde Hairdo

Selena Gomez is blonde once again.

This weekend, the Rare Beauty founder and pop star took to socials sharing her new platinum shade in a photo on the Rare Beauty Instagram account.

In the caption, she wrote, “New look. Need to pick new Rare Beauty lip and blush shades now 💓.”

Co-owners of Nine Zero One Salon, Nikki Lee and Riawna Capri helped Gomez achieve her new look. The hairstylists have been teaming up on Gomez’s hair for years and are the masterminds behind her new ‘do.

According to Elle, the stylists said, “She typically keeps it pretty natural, but this time she went for a big change.” They also explained why they kept her roots natural for an easier grow out.

The duo explained that her new look took longer than eight hours and over 200 foils to complete, which made her hair seven shades lighter.

“This blonde is unique to [Selena], as we had to make sure there was an equal balance of cool and warm for her skin tone,” the duo said, “It’s an edgier look and perfect for summer.”

The two dubbed the shade “Nirvana Blonde.”

On an Instagram Live in February, Gomez said she was thinking about bringing back her blonde hair, which she first debuted in 2017 at the American Music Awards. It appears she was waiting to finish filming her new TV series before committing to the change again.

Gomez has been working on a new Hulu Original Series called Only Murders In the Building. In it,Gomez plays a true-crime fan that allies with her apartment neighbors to solve a murder in their building.

The show is set to be released later this year.

Fans have already been sending love Selena’s way for her new look, calling it “Blondelena.”

Photo via PopularImages/Deposit Photos

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